The SPRTER app is a new sport experience platform that can be an extremely useful, free tool to help Sporters (our term for sports influencers: athletes, retired athletes, coaches, media personalities, teams, leagues, brands, sport-related charities) connect with their followers on a whole new level, add an extra stream of income, build their personal brand, reach new businesses, land sponsorship deals, and make a difference. To set you up for success, here are our top tips to help you get the most out of the SPRTER app:

 

1. Build a strong profile on the app

This is quite simple. All this requires is:

  • an action shot for a profile picture (this makes you look really good when you’re highlighted as the Featured Sporter on the home screen)
  • a good bio which tells users a little about you
  • a minimum of 12 posts
  • something under each section of your profile (My Favorites is for your biggest sporting accomplishments, favorite moments, and your sponsors. My Causes and Community is for all your charitable efforts and highlighting causes you are passionate about. My Spotlight is for everything else. Keep your followers up-to-date on everything else that is going on with you there)
  • an I Support link (a URL to a charitable organization, event or fundraiser that you’re passionate about – this appears under your My Causes & Community section and makes you look very good)
  • link your Venmo and/or PayPal and create a fundraiser with the Support Me section (also makes you look very good)
  • link your other social media accounts so users know it’s really you
  • enable and organize your Experience Store of course!

 

2. Set up your personal Experience Store

The Experience Store offers a wide range of in-person, virtual, individual and organizational experiences that you can sell to your supporters and to businesses. Go through the options and enable every option that you would be willing to offer. It is always good to provide others with options to choose from. If you are in search of endorsement or sponsorship deals, make sure to enable those options through the business tab of the Experience Store feature. We suggest setting your prices low at first to spark initial interest. Keep in mind that this type of engagement and positive experiences also lead to more loyal fans, so think about what your time is worth, but also set a low price for which you’d be willing to complete the experience request. As you start to get more and more customers, you can begin to raise prices or restrict the amount of requests you complete. If you are donating a portion of your earnings to charity, add that to each description of the experiences you offer in your store, it always looks good to contribute to communities.

 

3. Post on the SPRTER app regularly

Our algorithms have been built to favour those who stay active. The most recent posts appear at the top of the feeds and we are also working on creating a SPRTER Experience Explore page where those who have their Experience Store enabled and post, will appear at the top of the page. This will appear on the home screen, so this will give you maximum exposure. To remain front of mind, post, at minimum, weekly. Make sure to post engaging content that shows some of your highlights but also provides insights into your daily life and the person behind the athlete.

 

4. Utilize your other social media channels to educate your followers

SPRTER is a new platform and one which obviously doesn’t have the same size of userbase as the likes of Instagram, Facebook, Twitter, or TikTok. These platforms have been around for much longer and it is likely that you have developed strong followings on them. We do not see SPRTER as a direct competitor, but rather a supplementary platform which can help Sporters monetize their followings on those other platforms. In order to do that, you need to inform your audiences. There are a number of ways of doing this; adding your handle on SPRTER in your bios with a sentence guiding your followers to your Experience Store, posting stories regularly (which doesn’t clutter your feed with too many posts about the same thing), adding a highlight to your Instagram page outlining what you have on offer in your Experience Store, posting a regular feed post about it, running promotions regarding your experience offerings (e.g. today only – all experiences 10 SporterCoins) and much more! You can always get creative with how you promote. You can even post asking your followers what experiences they would be interested in buying from you and then we can potentially have those experiences added (if we deem them appropriate and doable).

 

5. Respond quickly!

Once you start receiving experience requests, it is important that you respond to them as quickly as possible. This will keep customers happy, coming back, and telling their friends about it (the strongest form of marketing for you and your Experience Store). This is about building personal relationships with your followers and, to do so, you need to be attainable. This will help you humanize yourself instead of making your followers feel as though you are this unreachable entity. Once you have accepted the request, complete it as soon as possible. To avoid waiting times for buyers, there is a 7 days time limit for completion for each experience once it has been accepted. Otherwise, the request will be automatically cancelled and the money will be returned to the buyer. So, only accept an experience if you know you can complete it within the next week. Also, remember to set the experience to complete once it is completed, otherwise the coins won’t be released to you. Also, make sure to try and respond to comments and DM’s whenever possible. This is another way for your followers to connect with you.

 

As well as these general tips (that all SPRTER users should be actioning) there are some more specific tips to help you accomplish key goals detailed below:

 

Connecting with your followers

  • Keep your followers up to date on what is going on in your life by posting regularly on your SPRTER profile. Make sure you understand the different sections of your profile (they are explained above in the Building Strong Profile section).
  • Provide insights into your life. Do not simply post about on-field things. Think about sharing a good mix including some behind-the-scenes content as well.
  • The most recent post appears at the top of users’ feeds, so post regularly to stay front-of-mind.
  • Respond to comments and engage your followers. Tag the in the responses so they get notifications.
  • Offer a wide range of experiences through your Experience Store.
  • Offer experiences along the entire price spectrum to ensure all your followers can afford something and connect with you.
  • Respond to experience requests & DMs as soon as possible.

 

Extra stream of income for individuals & organizations – Setting up your Experience Store

  • Enable your personal Experience Store through the Quick Setup or Edit Profile.
  • Offer a wide range of experiences for your followers to choose from.
  • Offer experiences along the entire price spectrum to ensure all your followers can afford something.
  • Provide clear instructions for each experience so your followers know exactly what they are getting. Click on the info button for each experience for terms and guidelines for the experience.
  • Make yourself readily available and complete experience requests promptly to ensure happy customers. Don’t keep your followers waiting.
  • Remember to set the experience to complete once you’ve finished it to ensure payment.
  • Set up the business side of your personal Experience Store to allow you to start forging relationships with brands.
  • You can even pledge a certain percentage of your earnings to charity. Your followers will love the idea that you and they will be supporting a positive cause.

 

Extra stream of income for individuals & organizations – Getting the word out about your Experience Store

  • Post regularly on all platforms to let your following know about these experiences on the SPRTER app to allow them to build personal connections with you. You have spent a long time building a following and a relationship with your followers on other platforms, so they are the ones who care about you and would buy from you. Make sure to utilize that!
  • Add something in your social media bios about your experience store, so your followers know to check out your SPRTER profile and buy from you.
  • You can even pledge a certain percentage of your earnings to charity. Your followers will love the idea that you and they will be supporting a positive cause.
  • The most recent post appears at the top of users’ feeds, so post regularly to stay front-of-mind. Also, the person with the most recent posts will be on top of the experience feed in our next version.

 

Reach new businesses

  • Set up the business side of your personal Experience Store to allow you to start forging relationships with brands.
  • Offer sponsorship packages so you can potentially gain sponsors.
  • We reward active users on the app by bringing them relevant sponsorship/ambassadorship opportunities, so stay active in the app!
  • Promote your business offerings in your Experience Store on your other socials.
  • Promote your business offerings in your Experience Store in the bios of all your socials.

 

Make a difference

  • Choose 3 charitable causes you are passionate about through the Quick Setup or Edit Profile to show people what you care about.
  • Populate the My Causes and Community section of your profile with any and all charitable efforts you have managed to capture.
  • Link out to a charitable organization, cause or fundraiser through the I Support button.
  • Enable the Support Me section and fundraise here to further make a difference. Write a description as to what you are fundraising for and link your PayPal and Venmo to allow your followers to support.
  • You can even pledge a certain percentage of your earnings to charity. Your followers will love the idea that you and they will be supporting a positive cause.

 

These tips can help you get more out of the SPRTER app. We also offer a free service where we help Sporters get their profiles started for them. If you are interested, DM us on social media @sprterapp or email us at contact@sprter.com. We are trying to make the transition to using the app as easy as possible. This also helps users see what a good profile looks like, but it can always be better, so, keep working on it!

A brand-new personal assistant service called SPRTER GOLD will soon be available to users too. If you decide to opt in, you would be assigned a SPRTER rep to help you set up, organize, run, and promote your Experience Store on the app!

 

Click here to download the app and start your SPRTER journey!blank