The Ultimate Guide to Athlete Branding on Social Media

An athlete’s personal brand has become an integral part of how to monetize their name, image, and likeness. Social media platforms have proven to be crucial while developing and maintaining personal brands. All athletes’ personal brands fall under established categories and sub-categories. The first category is athletic performance which includes branding elements such as athletic…

Read More

Top Tips on how to get the most out of the SPRTER app

SPRTER App

The SPRTER app is a new sport experience platform that can be an extremely useful, free tool to help Sporters (our term for sports influencers: athletes, retired athletes, coaches, media personalities, teams, leagues, brands, sport-related charities) connect with their followers on a whole new level, add an extra stream of income, build their personal brand,…

Read More

SPRTER is helping athletes, coaches & personal trainers make money!

SPRTER Experience Store

THE SPORT INDUSTRY HAS CHANGED We recognize that the sports industry is changing and that it is more important than ever for athletes, coaches and personal trainers to start establishing a strong brand. We want to help them work on establishing that brand and also give them the tools to then monetize that brand. Many…

Read More

Building Your Personal Brand As An Athlete Begins in High School

LeBron James Team USA

While most 18 year olds are concentrating on finishing high school, many young athletes are already firmly in the media spotlight. Today’s sport media strive to uncover ‘the next big thing in sports’ and so do the sport loving public. For this reason, young athletes with potential need to think about creating a brand while…

Read More

Six Social Media Branding Hacks for Athletes: Tips from SPRTER

SPRTER App

Social media is the most important brand building tool in an athlete’s arsenal. Social platforms are now the most common vehicle used to access information, with people spending on average – 2 hours and 16 minutes on using these channels per day. This popularity and the opportunities for engagement provided by social media platforms means…

Read More